Image courtesy of Luxxbox
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Luxxbox and Panzeri Forge a New Path in Lighting Design

July 1, 2024
Italian lighting design brand Panzeri merges with Luxxbox, creating synergies for market expansion and product innovation.

Luxxbox, a leading international designer of acoustic lighting solutions headquartered in California, recently announced its merger with Panzeri, the renowned Italian lighting brand with over 70 years of experience in crafting exquisite lighting for exclusive global markets.

The strategic merger presents Luxxbox the opportunity for continued growth and to enter new European markets where sound absorption in commercial environments has become increasingly important for designers. For Panzeri, the partnership will expand its U.S. presence, aligning two like-minded companies dedicated to creating lighting fixtures that not only serve as design objects but enhance the well-being of spaces. 

Founded in 1947 in Biassono, Northern Italy, Panzeri manufactures high-end designer lighting specified in ambitious projects across the globe. With a rich heritage of Italian craftsmanship, Panzeri’s products are distinguished by the superior quality of both the raw materials and workmanship. The company is renowned for blending skilled craftsmanship with innovative, state-of-the-art techniques in its Italian studio and manufacturing facilities.

Panzeri and Luxxbox share a strong commitment to corporate culture, authentic design, and product quality, making the benefits of their partnership evident from the start. Both companies design and manufacture products in-house focusing their attention to details to create unique market offerings. This also allows both companies to uphold eco-sustainable productivity by adopting innovative equipment, technology, and design practices.

Jason Bird, founder and creative director of Luxxbox, commented:

“This is a great opportunity for Luxxbox’s ongoing growth, and I’m excited to embark on this journey with Panzeri. There is a genuine understanding of our shared values and how we can work together to benefit each other, and most importantly, our customers.” 

In parallel with the introduction of Luxxbox’s acoustic lighting into new markets, the agreement positions Panzeri to expand its presence in the North American market through enhanced engagements with architects, interior designers, and lighting designers, especially within contract channels. It is hoped that the future may also see closer collaboration on specific design products, leveraging the expertise of each company.

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