Design Within Reach Goes International

March 18, 2008

SAN FRANCISCO /PRNewswire-FirstCall/ - Design Within Reach (DWR) recently opened its first international location in Toronto, Ontario. The Toronto studio, at 4,700 square feet, will showcase a selection of products that includes outdoor furniture, bedroom and workspace designs, seating, lighting, rugs, and other modern items for the home or office.

Toronto's cosmopolitan nature and history of modernism made it appealing as the location for Design Within Reach's first Canadian studio. "DWR built a successful national design presence based on the founding principle of making design within reach. Expanding beyond the U.S. will further our vision of accessible design solutions," explains Ray Brunner, DWR CEO. "Strong demand from Canadian residents and international tourists for well designed products made Toronto the logical choice for DWR's first international location."

The Toronto studio joins other studios in metropolitan areas that include New York City, Miami, Chicago, San Francisco, Los Angeles, Seattle and DWR's first off-continent location, Honolulu, opening in March. Each Studio carries the fully-licensed classics of modern legends Charles and Ray Eames, George Nelson, Isamu Noguchi, Ludwig Mies van der Rohe, and other iconic masters, as well as the work of contemporary designers such as Niels Bendtsen, Jeffrey Bernett, Angela Adams and Marcel Wanders.

Like other DWR studios, Toronto is geared toward making good design accessible to all. Visitors are encouraged to sit, touch and otherwise interact with the pieces while making their selections.

Additionally, the Toronto studio hosted a public grand opening event on March 13, which kicked off a week of support for the Canadian Museum Design Exchange. From March 13 - 19, 10 percent of all sales at the Toronto studio will be donated to Design Exchange.

About Design Within Reach Inc.
Founded in 1998 and headquartered in San Francisco, Design Within Reach Inc. is the source for fully-licensed classics, offering the best in modern design. The company markets and sells its products to both residential and contract customers through its San Francisco-based phone sales team at (800) 944-2233 and through more than 67 retail studios in the United States and Canada.

Source: Design Within Reach

For additional information, contact Kimberly Oliver of Design Within Reach at (347) 330-8322 or [email protected].

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