New Site Enables Designers to Collaborate On Environmental Issues

March 3, 2009

DALTON, GA – Zeftron nylon, a premium nylon 6 commercial carpet yarn system, is providing the architect and design community with an opportunity to exchange ideas about their efforts to design a more sustainable future. The recently launched Web site, www.Never-Ending-Stories.com, will offer a user-friendly site where design professionals can share project photos, success stories and freely discuss environmental challenges and solutions.

“Zeftron nylon’s representatives are in constant communication with the design community, and designers have told us they are looking for a way to exchange ideas with other professionals in the industry about their efforts to create a more sustainable future. Never-Ending Stories provides the interactive communication platform necessary to make that happen,” says Tim Blount, Zeftron nylon business leader. “We chose the name Never-Ending Stories because, just like our fiber, which is 100 percent closed-loop recyclable at the end of its useful life, the stories on this Web site can be reused by other designers indefinitely.”

Never-Ending Stories’ visitors are able to upload photos and stories about their environmentally conscious design projects and browse projects submitted by other professionals. By delving into the Never-Ending Stories’ library, designers will be able to learn what strategies and tactics other professionals are using to achieve sustainable designs.

Never-Ending Stories’ design projects will allow users to learn about sustainable practices, categorized by:

  • Responsible Design
  • Energy Conservation
  • Waste Reduction
  • Pollution Prevention
  • Green Building Practices
  • Sustainable Products

Designers are also able to rate each project, and are invited to ask questions and engage in discussions based on each project’s design specifications. Each year, the highest-rated project will win the Zeftron nylon Green Award, and a donation will be made to an environmental charity of the winner’s choice.

About Zeftron® Nylon
Zeftron nylon is the brand name for a select offering of nylon 6 commercial carpet yarn systems that offers unsurpassed style, performance and recyclability—all from a single source. These yarn systems have been supplied to carpet manufacturers specializing in carpet for the commercial interiors marketplace for more than 40 years. All carpet styles manufactured with Zeftron nylon are third-party performance certified and fully warranted for performance, colorfastness, stain release, and static control. Backed by constant research and product innovation, all Zeftron nylon yarns are closed-loop recyclable and come standard with a minimum 25 percent recycled content. Committed to environmental stewardship, Zeftron nylon makes recycling easy with its 6ix Again Recycling Program—a simple to use, all-inclusive carpet recycling program. Zeftron nylon is a part of Shaw Industries Inc., a Berkshire Hathaway company. For more information, visit www.zeftronnylon.com.

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