Design Connections Day 1 Recap: Thoughts on Diversity
Diversity for Design Connections
The group took a broad view of diversity to include age, ethnicity, gender and culture—all of which help to build strong organizations that foster creativity and innovation. Rush opened the conversation by emphasizing the importance of active listening and valuing people’s backgrounds that ultimately result in a better product.
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Treter shared her experience in being a part of ONE Global Design, a consortium of 18 design firms working together collaboratively to improve design services, and how the diversity of ages has helped its members stretch their thinking—with young and older designers pushing each other to look in new directions. Wilson noted that design only improves with a diverse team, but that there must be a deliberate effort to bring multiple voices and perspectives to the table.A post shared by interiors+sources (@interiorssource) onRecruitment was a key challenge that all the panelists shared in common. In academia, Rush pointed out that the student body is getting more diverse, but colleges also need to reflect diversity in their leadership and faculty. At Hendrik, Treter said the company has benefitted from the fact that their leading principals are both black and white, as well as male and female, which offers a variety of perspectives that she says makes the team stronger.
Likewise, Wilson says Corgan has a good sense of gender diversity within its practice, but they must ensure that equity rises through the ranks into leadership. She added that “recruiting can be a trap to homogeny,” especially as design firms tend to recruit in the same regions or from the same schools, adding that they need to look for talent in different parts of the country and around the world.
The panelists also explored how leadership can impact diversity; the common theme that emerged is that design principals need to be role models of the values they want their firms to embrace. The panel’s closing remarks seemed to sum up their advice best: be open to change and opinions to make design better; to be present, open-minded and welcome new ideas; and that to affect change in equity and diversity, firms must lead by example.
About the Author
Robert Nieminen
Chief Content Director
Chief Content Director, Architectural Products, BUILDINGS, and interiors+sources
Robert Nieminen is the Chief Content Director of three leading B2B publications serving the commercial architecture and design industries: Architectural Products, BUILDINGS, and interiors+sources. With a career rooted in editorial excellence and a passion for storytelling, Robert oversees a diverse content portfolio that spans award-winning feature articles, strategic podcast programming, and digital media initiatives aimed at empowering design professionals, facility managers, and commercial building stakeholders.
He is the host of the I Hear Design podcast and curates the Smart Buildings Technology Report, bringing thought leadership to the forefront of innovation in built environments. Robert leads editorial and creative direction for multiple industry award programs—including the Elev8 Design Awards and Product Innovation Awards—and is a recognized voice in sustainability, smart technology integration, and forward-thinking design.
Known for his sharp editorial vision and data-informed strategies, Robert focuses on audience growth, engagement, and content monetization, leveraging AI tools and SEO-driven insights to future-proof B2B publishing.